If you visited us at Glee, thanks for coming! But if you didn’t, don’t worry – we’d be delighted to catch you up.
Over 27 – 29 June, the AMES Companies team descended on Birmingham for our biggest and best visit to the Glee trade show yet.
With a large stand inside and an outpost at Fire Grill and Chill outdoors, we are able to chat with hundreds of faces, new and known, about our products, values and service levels across all the AMES Companies brands: Apta, La Hacienda, Kelkay, Woodshaw, Easy Fountain and our brand new offering, AMES Tools.
Here, we’re recapping the highlights.
AMES Companies rebrand
We were delighted to unveil our new branding as the AMES Companies – a new chapter for our business that brings the family of well known brands under one banner with a shared focus on quality and service. Read more about the rebrand here.
AMES Tools launch at Glee
Decades in the making, AMES Tools has finally launched! This is a brand new collection of garden tools combining hundreds of years of expertise, and user-friendly design that looks great too – check out the website to discover the full range of carbon steel and stainless steel tools. You can become a stockist today.
Apta Lightweight takes off
Super sleek, lightweight, frost and UV resistant pots with a 10 year guarantee – that’s Apta Lightweight in a nutshell. Based on extensive market research, this is a range that will fly off the shelves thanks to realistic concrete designs and rotationally moulded construction that makes each pot beautiful, robust and easy to move.
Kelkay service levels are a hot topic
Customer feedback at Kelkay was clear: the 5 day lead time and high service levels make us the industry front-runner. We’re focused right now on getting it right – but we also launched 2 new aggregates and a brand new paver ready for season 24.
La Hacienda feeds the masses
Out at Fire Grill and Chill, we teamed up with street food experts Hangry Street. Chef Lewis manned the La Hacienda grills every day to feed the crowds, while on the stand we showed off brand new theatre displays designed to really set the scene for outdoor heating and cooking. Find out how to get your hands on them by contacting your sales manager today.
New designs from Easy Fountain
Brand new water features from Easy Fountain went down a storm, with monolith designs and contemporary stone effects becoming the stand outs.
The AMES Companies win Floral Thursday
On the final day of Glee, exhibitors and visitors were encouraged to wear florals in support of the ever important children’s charity, Greenfingers. As a team, we rocked floral uniforms and were collectively honoured to win the Greatest Floral Team Award.
Were you at Glee? Leave us a comment to let us know your favourite moment – we look forward to seeing you again next year!
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We have recently launched AMES Tools – discover more on the Tools website today.
