Already considered one of the UK’s leading aggregate brands, Kelkay’s star is about to shine a little brighter following the confirmation of its new partnership with Brett Landscaping and Building Products to support its paving offering.
In a move to improve paving quality and consistency, Kelkay is moving away from in-house production. Instead, the brand will utilise the expertise of a Brett Landscaping’s manufacturing facilities based at Pocklington near York.
With a proven track record and state of the art manufacturing processes, the appointment of Brett Landscaping marks a pivotal moment for the Kelkay brand. Not only can the team at Brett deliver improved product quality and consistency, but more importantly the manufacturing abilities and attention to detail that is synonymous with Brett Landscaping will pay dividends for Kelkay’s retail customers as aftersales issues, breakages and stock availability will be vastly improved.
Additionally, this new partnership will also work to futureproof Kelkay’s paving offering as the experience that Brett Landscaping brings to the table will bring innovation to the fore. This access to innovation – whether material, design, manufacturing processes or improved sustainability – will help Kelkay to drive exciting growth within the paving category.
Talking about the new partnership, Paul North, AMES UK Managing Director said:
“At AMES and within the Kelkay we always strive for excellence, and when we recognise a solution that will deliver this in spades, we know we must grab it with both hands.
“Our previous set up worked but we knew we could do better and that our customers needed us to do better in a saturated marketplace shaped by discerning consumers. With Brett Landscaping we can offer increased confidence in Kelkay’s paving offering both now and long into the future. All of this is being achieved without any interruption to supply and with the same sales support as retailers have come to expect from the Kelkay team. It’s important to note that all of this was also completed without any redundancies, instead the previous manufacturing team have been redeployed elsewhere within our business.
Paul concluded by saying: “This new partnership is an exciting milestone for the Kelkay brand and its paving ranges, as well as our customers and the end consumer.”
Echoing Paul’s comments were that of Richard Baldry, Managing Director of Brett Landscaping. He said: “We are delighted Kelkay has chosen to work with Brett Landscaping and to use our manufacturing facilities to help improve the quality and choice of paving available to Kelkay customers.
“Our success is built on relationships, and I see this as an important partnership that will allow Kelkay to benefit from our expertise and experience, as well as our investment programme in the facilities designed to improve the sustainability and environmental impact of paving manufacture.”
With the Kelkay/ Brett Landscaping partnership now live, updated product are already on their way to Kelkay stockist ahead of the 2023 season. Paving ranges set to benefit from the partnership will include the Abbey, Logstone, Daleside, Wave, Keldale, Real Paving, Random, Wildlife, Ashford, and Hereford designs.
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Further details about AMES UK can be found at https://ames-uk.com/